“Fresh From Our Lab.”
The Hi-Tec Badwater 146 was a trail running shoe with an “interchangeable air ball” for different running styles. Lots of cool facts about the Badwater to Mt. Whitney run are included in the ad.
Hi-Tec was not always known as a great running shoe, but the Badwater was very successful. Leave a comment!
Innovation Doesn’t Carry The Weight It Once Carried.
According to the ad it weighs a mere 264 grams, or about 9.3 ounces. Considering the features of this shoe and the technology in 1988 that’s very light!
“Proof once again that, when it comes to innovation, we don’t drag our feet. Or yours.”
As always, leave a comment if you enjoy the ad.
The road can be brutal. It’ll even call you names.
Here we have an ad from 1997 featuring the original Adrenaline, and the second generation Addiction.
It’s always cool to see the original shoe that sparked a current-day favorite. Let us know in the comments if you had either of these shoes, we love to hear your stories!
Here comes an interesting ad from the people at Thor•Lo.
“I race in Thor•Lo and sometimes I even wear shoes!”
Jeff Jacobs ran a 10k in nothing but a pair of socks, that’s pretty impressive!
Thorlo is still making the same high-quality socks today, even something similar to the sock pictured in the ad. Leave a comment!
“Serious Performance”
Another Brooks ad, this one from 1990 and featuring the Rage, King Kongquest, and The Blast. Dave Scott also appears in this ad as a six time Ironman Triathlon winner, and 1989 runner-up.
I don’t remember any of the shoes featured in this ad, so if you do please leave a comment as we would love to know more about them.
Runners are crazy. That’s okay.
Another classic ad from Nike. The Air Structure brand is still around today, as the Air Structure Triax. This particular shoe had a “redesigned Nike Footbridge” and “extra large Air units”.
Please, practice safe running. In a pair of Nike Air Structures.
Please leave a comment as well, especially if you remember wearing a pair of these.
Until 1999, No One Else Can Make A Shoe This Good.
The Etonic Quasar was a very popular shoe when it was available since many people liked the Rear Foot Lacing System. This particular ad goes into detail on Etonics’ many patents such as the Dr. Rob Roy McGregor Foot Cradle, and the Dynamic Reaction Plate. Take a closer look.
If you had a pair of these, let us hear your story in the comments below.
Test run a comfort crafted Chariot.
This ad features the Brooks Chariot CC(presumably standing for Comfort Control), an early motion control shoe, and successor to the original Brooks Chariot.
A lot of people ran in these shoes when they were around, if you remember these be sure to drop a message in our comments below.
Run with the speed of Lyte.
Weighing in at a “skimpy” 9.9 ounces, it’s the Asics Gel-Lyte. 9.9 ounces may not seem light by today’s standards, but at the time it was a very light shoe. Check out the ad for more.
This was a pretty popular lightweight trainer at the time, so if you remember wearing these, let us hear your stories.
Great for the road. Even better for your wallet. The Adidas Boston had a long and successful history in the running community. This ad features an early (possibly the first?) Adidas Boston.
The Boston was a soft, neutral shoe with a big following. Unfortunately, the popularity of the Boston has all but disappeared and Adidas may not even be making the Boston anymore (correct us if we’re wrong!). Please leave a comment if you enjoyed the ad.
